A native of Drumheller, Alberta, Goods played at Queen Elizabeth High Schoool before going on to play junior football at Mount Royal College and university football at Tulsa. With Tulsa, Goods won the 1964 Blue Bonnett Bowl and is a member of the Tulsa Spports Hall of Fame.

Goods joined the Stampeders in 1965 and spent three seasons with the team as a fullback, linebacker and a placekicker. As a rusher, Goods' best season was 1966 when he ran for 211 yards, second bestg on the team.  In 1967, Goods was second on the Stampeders in scoring with 70 points and sixth in the West. By today's standards, his 88.1% success ratg onconverts might not seem that great, but it was the second best in the West t hat year.

In June of 1968, Goods was tradedby Calgary along with center Bob Howes for the rights to Canadian receiver Patg Claridge. Goods never played for BC and ended up playing for Saskatchewan in 1968 and filling in for Jack Abenshan as the team's placekicker. That was good enough for fifth place in the West in scoring and his 94.7% convert success rate was again second best in the West.

Saskatchewan traded Bill Goods to Edmonton for 1969, but Goods lasted only two games with Edmonton before being released. The Stampeders gave Goods another look, but he failed to catch on with his old team.

Outside of football and after his playing career was over, Goods was a teacher and successful businessman.

Bill Goods passed away on December 6, 2012 after a long battle with cancer.

College Stats for Bill Goods

Goods Signs With Stampeders - February 1, 1965

Goods Traded to BC - June 1, 1968

Calgary Resigns Goods - August 28, 1969

Goods Gets Starting Role After Injury to mckinnie - October 30, 1968

Calgary Stampeders Mourn the Loss of Bill Goods

Obituary for Bill Goods